For this packaging design project, I needed to create a innovative and eye-catching solution for a cooling face cream by a brand aiming to stand out in the crowded beauty market. The brand's vision was clear: they wanted a packaging design that was not only trendy and modern but also featured distinctive elements to set their product apart. Through this challenge, I focused on conveying the cooling essence of the face cream through dynamic and intuitive graphics, while pairing these visuals with minimalistic typography and sophisticated finishes. The result is a packaging design that not only captures the refreshing nature of the product but also resonates with the contemporary consumer, combining functionality with aesthetic appeal.
